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Seedling

Seedling

Growth Marketing & Brand Strategy

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About

Seedling is a marketing consultancy and blog run by me, Vik Hebbar. I have spent the past couple of decades working in various industries (healthcare, video games, ecommerce), bootstrapping my own businesses, and helping rapidly-growing companies beat their growth targets.

Along the way, I’ve learned a lot, but the most important lessons come from my kids.

Vik Hebbar profile pic

As a consultancy, Seedling helps businesses with their growth marketing, brand strategy, and GTM plans. Our services include:

Growth Marketing

  • Full-funnel channel analysis and strategy (paid, organic, lifecycle, social, brand awareness, etc)
  • Conversion Optimization (CRO) services
  • Forecasting, attribution, and analytics->insights

Brand Strategy

  • Brand Planning, Brand Architecture development, Opportunity mapping, Customer segmentation
  • Rigorous positioning analysis and strategy

Project/Program Management

  • Vision and organizational alignment via roadmaps and project schedules
  • Team management and cross-functional coordination for agile marketing teams

Please connect with me on LinkedIn if you’d like to chat!

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