In the fall of 2020, during the thick of the pandemic, Grace Lee of Birdy Grey and I spoke with Josh McClauss of Metric Theory (now Media.Monks) about how we were dealing with such an unprecedented consumer ecosystem. I was doing growth marketing at Tradesy at the time and when the pandemic hit we had […]
Media
Podcast: Hypergrowth Experience – Path to Growth and Optimizing User Activation
In December of 2022, I got the chance to chat with Nima Gardideh of Pearmill about a bunch of topics on the Hypergrowth Experience podcast. The blurb from their podcast page sums it up nicely: In this episode, Vik unlocks how his diverse career path made him a better marketer and reveals how to go […]