So you’ve invested countless hours and resources into creating a stunning landing page. Your design is sleek, you’re certain that your copy is persuasive, and of course your offer is irresistible. Yet, your conversion rates or overall conversions remain disappointingly low. What could be going wrong? For our purposes here, let’s assume that traffic is […]
growth marketing
Podcast: Hypergrowth Experience – Path to Growth and Optimizing User Activation
In December of 2022, I got the chance to chat with Nima Gardideh of Pearmill about a bunch of topics on the Hypergrowth Experience podcast. The blurb from their podcast page sums it up nicely: In this episode, Vik unlocks how his diverse career path made him a better marketer and reveals how to go […]